Your Privacy Matters to Us

1.Scope and Application

This Privacy Policy ("Policy") applies to all users of the 99myr platform, accessible at 99myr.lat ("the Site"), including its mobile-optimised interface. It governs the collection and processing of personal data by 99myr ("we", "us", or "our") in connection with account registration, betting and casino activity, payment processing, customer support, and any marketing communications you opt into.

By creating an account or otherwise using 99myr's services, you acknowledge that you have read and understood this Policy. If you do not agree with these terms, you should discontinue use of the platform and contact us to close your account.

This Policy should be read alongside our Terms & Conditions and Responsible Gaming guidelines, which form part of your agreement with 99myr.

2.Information We Collect

99myr collects personal information through several channels. The categories of data we may hold about you include:

a) Registration and Identity Data

• Full legal name, date of birth (we verify that you are 21 years of age or older)
• Email address and mobile phone number
• Residential address, including city and postcode (e.g., Kuala Lumpur, Petaling Jaya, Johor Bahru)
• Government-issued identification document details, where required for Know Your Customer (KYC) verification
• Username and encrypted password

b) Financial and Transaction Data

• Deposit and withdrawal transaction records in Malaysian Ringgit (MYR / RM)
• Payment method details (e.g., Touch 'n Go eWallet account identifier, Boost reference, bank account number for Maybank, CIMB, or Public Bank transfers)
• Betting history, game activity logs, and account balances
• Bonus and promotional redemption records

c) Technical and Usage Data

• IP address, device type, operating system, and browser information
• Session timestamps, pages visited, features accessed, and referral source
• Geolocation data (city-level, where applicable)
• Cookie identifiers and similar tracking technologies (see Section 6)

d) Communications Data

• Live chat and support ticket records
• Emails and messages you send us
• Feedback, survey responses, and complaint records

3.How We Use Your Information

99myr uses your personal data strictly for the purposes outlined below. We do not engage in automated decision-making that has a significant legal effect on you without human review:

1. Account Management: To create and maintain your 99myr account, verify your identity, and facilitate login access.
2. Service Delivery: To process bets, calculate winnings, operate live casino and slots features, and display your account history.
3. Payment Processing: To securely handle deposits and withdrawals via your chosen local payment method, and to maintain accurate financial records.
4. Regulatory Compliance: To meet our obligations under applicable licensing conditions, including anti-money laundering (AML) checks, responsible gaming requirements, and age verification.
5. Fraud Prevention and Security: To detect, investigate, and prevent fraudulent activity, unauthorised access, or misuse of the platform.
6. Customer Support: To respond to your enquiries, resolve disputes, and improve our service quality based on feedback.
7. Marketing Communications: To send you promotional offers, bonuses, and updates — but only where you have given explicit consent. You can opt out at any time.
8. Platform Improvement: To analyse usage patterns, conduct internal research, and enhance features across 99myr's sportsbook, slots, and live casino sections.

4.Legal Basis for Processing

We process your personal data on the following legal grounds:

• Contractual Necessity: Processing required to perform our obligations under the Terms & Conditions you accepted on registration — including account operation, payment processing, and service delivery.
• Legal Obligation: Processing necessary to comply with applicable laws and our international licensing requirements, such as AML regulations, KYC verification, and age-gating (21+).
• Legitimate Interests: Processing carried out in the pursuit of 99myr's legitimate business interests (e.g., fraud prevention, platform security, and internal analytics), provided those interests are not overridden by your rights and freedoms.
• Consent: Processing for marketing communications and optional data uses — only where you have freely given, specific, informed, and unambiguous consent. You may withdraw consent at any time without affecting any prior processing.

5.Disclosure of Information

99myr does not sell, rent, or trade your personal data to third parties for commercial purposes. We may share your information only in the following limited circumstances:

• Service Providers: Trusted third-party vendors who assist in operating our platform — including payment processors (e.g., Maybank, CIMB, Touch 'n Go, Boost), cloud hosting providers, and KYC verification services. These parties are bound by strict data processing agreements and may only use your data as directed by 99myr.
• Regulatory Authorities: Where required by law, court order, or the conditions of our operating licence, we may disclose data to government bodies, law enforcement agencies, or financial intelligence units.
• Fraud Prevention Agencies: To prevent and detect fraud, money laundering, or other financial crimes, we may share relevant information with licensed fraud prevention organisations.
• Business Transfers: In the event of a merger, acquisition, or sale of all or part of 99myr's business, your personal data may be transferred to the successor entity, subject to equivalent privacy protections.
• Professional Advisers: Lawyers, auditors, and compliance consultants, where necessary and under confidentiality obligations.

6.Cookies and Tracking Technologies

99myr uses cookies and similar technologies (such as web beacons and local storage) to operate the platform efficiently and to provide a personalised experience. The types of cookies we use include:

• Strictly Necessary Cookies: Essential for core platform functions such as maintaining your login session, remembering your preferred currency (MYR), and processing bets. These cannot be disabled.
• Performance Cookies: Used to collect anonymised data on how visitors interact with 99myr — for example, which sportsbook markets are viewed most frequently during events like AFF Cup or EPL matchdays. This helps us improve page performance.
• Functionality Cookies: Remember your preferences such as language selection (English, Bahasa Melayu, or 中文), display settings, and last-visited game category.
• Analytics Cookies: Allow us to measure traffic patterns and user behaviour through internal analytics tools, helping us improve the overall platform experience.

You can manage cookie preferences through your browser settings at any time. Note that disabling strictly necessary cookies will impair your ability to use certain features of the 99myr platform. We do not use third-party advertising cookies or serve programmatic ad networks.

7.Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, subject to the following retention schedules:

• Account Data: Retained for the duration of your active account, plus a minimum of five (5) years after account closure to comply with our licensing obligations and AML requirements.
• Transaction Records: Financial and betting transaction logs are retained for a minimum of seven (7) years in line with standard financial record-keeping practices.
• Support and Communication Records: Live chat logs, email correspondence, and complaint files are retained for three (3) years from the date of last interaction.
• Technical Logs: Server and access logs are retained for a maximum of twelve (12) months, after which they are permanently deleted or anonymised.
• Marketing Consent Records: Records of your marketing opt-in or opt-out are retained for the lifetime of your account plus two (2) years.

When personal data is no longer required, we securely delete or anonymise it so that it can no longer be associated with you as an individual.

8.Security Measures

99myr implements a comprehensive set of technical and organisational safeguards to protect your personal data against unauthorised access, loss, alteration, or disclosure:

• 256-bit SSL/TLS encryption for all data in transit between your device and our servers
• Encryption of sensitive data at rest, including payment details and government ID records
• Multi-factor authentication (MFA) available for all player accounts
• Firewalls, intrusion detection systems, and continuous network monitoring
• Role-based access controls ensuring only authorised personnel can access player data
• Regular penetration testing and vulnerability assessments conducted by independent security professionals
• Staff training on data protection and security best practices

Despite these measures, no system is completely immune to risk. In the event of a data breach that is likely to result in a high risk to your rights and freedoms, 99myr will notify you without undue delay in accordance with applicable regulations.

9.Your Rights

As a user of 99myr, you have the following rights in relation to your personal data. To exercise any of these rights, contact us at the details in Section 12:

• Right of Access: You may request a copy of the personal data we hold about you, along with information about how it is processed.
• Right to Rectification: You may request correction of any inaccurate or incomplete personal data we hold. You can also update basic profile details directly within your 99myr account settings.
• Right to Erasure: In certain circumstances, you may request that we delete your personal data — for example, where it is no longer needed for the purpose it was collected. Note that we may be required to retain certain data for regulatory or legal reasons even after a deletion request.
• Right to Restriction: You may request that we temporarily suspend the processing of your data while a dispute is being resolved or a request is under review.
• Right to Data Portability: Where processing is based on your consent or contract performance, you may request your data in a structured, commonly used, machine-readable format.
• Right to Object: You may object to processing based on legitimate interests, or to direct marketing at any time. Upon a valid objection to marketing, we will cease processing immediately.
• Right to Withdraw Consent: Where processing is based on consent, you may withdraw that consent at any time without affecting the lawfulness of prior processing.

We will respond to all valid requests within thirty (30) calendar days. In complex cases, we may extend this period by a further sixty (60) days, and will notify you accordingly.

10.Minors and Age Restriction

99myr is an adults-only platform. You must be at least 21 years of age to register and use our services, in line with responsible gaming standards applicable to online betting platforms serving Malaysian players.

We do not knowingly collect personal data from individuals under the age of 21. As part of our registration process, all new accounts are subject to age verification checks. Where we discover that an account has been created by a person under 21, we will immediately suspend the account, void any transactions, and permanently delete all associated personal data.

If you believe a minor has accessed or registered on the platform, please contact us immediately at [email protected] so we can investigate and take appropriate action. We also encourage parents and guardians to use parental control software to restrict access to gambling-related websites.

11.Changes to This Policy

99myr reserves the right to update or amend this Privacy Policy at any time to reflect changes in our practices, technology, legal requirements, or business operations. When we make material changes, we will:

• Update the "Last Updated" date at the top of this Policy
• Display a prominent notice on the 99myr platform for a minimum of thirty (30) days following the change
• Where the changes are significant, send a direct notification to your registered email address

Your continued use of the 99myr platform after any changes have taken effect constitutes acceptance of the revised Policy. If you do not agree with the updated terms, you should stop using the platform and contact us to close your account.

We encourage you to review this page periodically to stay informed about how we are protecting your information. Archived versions of previous policies are available on request.

12.Contact and Complaints

If you have any questions about this Privacy Policy, wish to exercise your data rights, or want to raise a concern about how 99myr handles your personal information, please reach out to our Data Support team:

We aim to resolve all privacy-related concerns fairly and promptly. If you feel your concern has not been adequately addressed, you retain the right to escalate the matter to the relevant data protection authority in your jurisdiction.